The NEXT Level (as opposed to the PRIOR level)

Here is the question I have. When a person says " I want to take this to the next level" what exactly does that mean?

First of all what level do we begin with. I mean, one person's next level may be a 4, and another persons next level may be a 15. Where do we start? Where do we end- what is "the next level?".

I am unable to make sense of this phrase, yet people are saying it all the time. It seems to be a common phrase in the world of reality dating shows. In this context I am guessing the next level is some form of sexual interaction. It's hard to tell as the participants in these shows are frequently profoundly limited - I'm relatively confident they don't even know what they are saying. Words with no meaning assigned.

It occurs to me there are these phrases that get adopted by the masses -"the next level" is my current most hated phrase.

I also detest the following:

"Its all good"- no its fucking not.
"My bad"- your bad what? - behavior- decision-breath?
"Tru DAT"- the white boys I live with say this ALL THE TIME- what is DAT?- think about it- even it you say it correctly it is a really stupid thing to say- True THAT-is everyone a moron?

I know, its the "hip hop" culture. Really? Culture?

Being an interpreter, Gioconda is very precise in what she says- and I will be honest many times it drives me ape shit - yet she says these phrases don't bother her if it is said by a kid. Yet I think everyone at every age sounds absurd uttering this crap.

I know- I know - peeps are just keeping it real....